This page showcases a selection of work created for Centrum in collaboration with Grayling. The project involved producing a large suite of social assets across multiple formats, including portrait, square, and occasional widescreen, along with accompanying statics in a full range of sizes for each video. B-versions were also developed throughout to support A/B testing and performance optimisation.

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The pieces shown here represent a small cross-section of the overall output, all delivered last year as part of a fast-paced production pipeline designed to maintain consistency across formats while allowing flexibility for platform-specific delivery and campaign iteration.